Branding · London, Ontario

Identity systems that earn their keep.

A logo is the start, not the finish. We build identity systems, mark, type, colour, voice, components, that work as well on a truck wrap as they do on a phone screen.

Start a brand project What's in a brand →

mark, type, colour, the whole system

What you actually get.

Every project ships with an identity kit your team and any future agency can use without us in the room, the process behind London Hair Studio's rebrand, RK Forever Jewellery's cards and signage, and Sinbad Restaurant's bilingual brand.

Logo systemPrimary mark, monogram, lockup, favicon, all in vector + bitmap, all colour modes.

Colour paletteBrand core, supporting colours, surface neutrals, semantic tokens, with hex, RGB, CMYK, and Pantone where relevant.

Typography systemDisplay, headings, body, UI, tested for screen and print, with web-font licensing handled.

Voice & toneHow you sound, with do/don't examples your team can copy.

Component libraryButtons, cards, badges, layouts, the building blocks for every page and printed asset.

Brand guidelinesOne PDF, one web page. The rules, the tokens, and a "do this, not that" gallery.

Pricing.

Start with a mark, or the whole system. We scope it in writing.

Logo only 3 logo concepts
2 rounds of revisions
Vector + bitmap deliverables
Monochrome variants Start a logo →

most people land here Brand identity Logo system + monogram
Colour + type system
Voice & tone guide
Brand guidelines PDF
3 stationery templates Start an identity →

Full system Everything in identity
Component library (web + print)
Web design tokens (CSS)
Sub-brand strategy
Photography direction Talk full system →